Who is my audience?
This is a very important question for all writers to ask, because it can make a big difference in what you write and how you write it. Obviously, you need to approach adult, young adult, and children’s books quite differently, but there are other things to think about as well as you sit down to write.
- Who do I want to read/buy my book/story? A general audience? Women? Men? Teens? People who follow a specific issue or cause?
- Are there publication/contest submission guidelines to follow?
- Am I writing a romance or a love story? Will the story start with a wedding or end with one? Will it be a match made by parental decree or a love match? Will the story end in happily ever after or do I want to leave the reader wondering?
- How knowledgeable about my topic is my audience likely to be? Do I need to do thorough research for a professional publication, or am I only writing to inform the general public?
These are only some of the questions you might ask yourself, and only you can answer them. How important they are depends on what you plan to do with your story. As I mentioned last week, I did some ghost writing of Amish stories. The only direction I received at the beginning was that they had to take place in Lancaster County, Pennsylvania, and I had to get the details of the religion right. Before I started, I asked my client specifically who my audience would be, and I was told that my stories would be published in a magazine intended for Old Order Amish people! It took a lot of time-consuming research on my part, but I had to get it right, because my audience would see each and every mistake, and it would reflect badly on the publisher.
Who should I ask to read my work?
I recommend you find one or two people you really trust to read your work before you attempt to publish it, and those you choose should be among your target audience. (For example, you might ask a man to read a general audience novel, but you’d want to ask a woman to read your love story.) Whatever the audience, you need fresh eyes to read what you write, not only to check for grammatical errors but to also check to make certain your content works for a reader. As writers, we are simply too close to our own work to know for sure whether or not it makes sense to someone else. And it is important that you listen to what people have to say about your work. Don’t take constructive criticism personally. Always remember your first draft is not your final draft, and no one publishes without numerous rewrites, so don’t become too attached to your words. You don’t have to follow anyone’s advice once offered, but you should at least listen and consider it, because any thoughtful critique can only help make your writing better.
New writers, especially, can find it difficult to show their work to others. It’s understandable, of course. No one wants to be criticized when they’ve poured their own heart into the words on the page. But if you’ll look at books published by your favorite authors, many of them will include a note somewhere in the front of the book where they thank those who have helped make their book what it is: friends, family, a writers’ group, beta readers, an editor, an agent, or someone else who read, edited, critiqued or made some other contribution to the final product. As writers, we can be very protective of our words, but we have to remember that a book is not our baby, and any criticism from well-meaning individuals should not be taken personally. The goal is, always, to improve the writing.
Do find at least one reader specifically who knows their grammar and syntax. While I don’t think I’ve ever read a commercially published book in which I didn’t find at least one grammatical error, we do need to make the effort to rid our manuscripts of as many of them as possible. Pay someone to proofread your work, if you must, but get it done. It is especially important if you plan to submit your story to an agent, publisher, or contest.
Christian Editing Services is one such professional company offering everything from coaching, editing, and proofreading to page formatting and cover design. All these types of services are crucial for all writers at all levels because we all need help getting our books out there.
“But isn’t that what publishers do?” you may ask. Unfortunately, not anymore, unless you’re already a best-selling author or a very famous person, who’s written a book. For the rest of us mortals, we need to depend on a variety of professionals to get our work ready for either submission or self-publishing.
Next week, in Questions writers ask, Part 3, we’ll look at the world of agents, publishers, and self-publishing.